Last Updated: 21 Jan 2026
Namaste Digital (“namastedigital.tech”, “we”, “our”, or “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect information when you use our website and RCS (Rich Communication Services) messaging, including marketing communications, in compliance with Google RCS policies, Indian law, and GDPR.
By accessing our website or opting in to our RCS communications, you agree to this Privacy Policy.
1. Information We Collect
1.1 Personal Information
We may collect personal information such as:
- Full name
- Email address
- Mobile phone number
- Business or company name
- Preferences related to marketing communications
- Any information voluntarily provided via forms or messages
1.2 RCS Messaging Data
When you interact with or opt in to our RCS messaging, we collect:
- Mobile number used for RCS messaging
- Message content exchanged with our RCS agent
- Marketing interaction data (opens, clicks, replies)
- Message timestamps, delivery, and read status
- Device and carrier metadata (as permitted by Google RCS)
📌 We do not access contacts, call logs, or personal device files.
2. Purpose of Data Processing
We use your information for the following purposes:
- Providing website and digital services
- Sending marketing, promotional, and informational messages via RCS, SMS, or email
- Sharing offers, product updates, campaigns, and announcements
- Customer support and inquiry handling
- Analytics, service improvement, and campaign performance tracking
- Legal compliance and fraud prevention
🚨 Marketing messages to website users are sent only to users who have explicitly opted in.
3. Legal Basis for Processing (GDPR)
We process personal data under the following lawful bases:
- Explicit user consent (primary basis for marketing & RCS messaging)
- Performance of a contract
- Compliance with legal obligations
- Legitimate business interests (without overriding user rights)
4. RCS Messaging Terms & Marketing Opt-In Policy
4.1 Explicit Opt-In Requirement (Mandatory for Marketing)
Users receive marketing RCS messages only if:
- They explicitly opt in via a form, checkbox, QR code, keyword, or website action, OR
- They initiate communication and consent to receive promotional messages
Consent is:
- Freely given
- Specific to marketing
- Documented and auditable
4.2 Types of RCS Messages Sent
With user consent, RCS messages may include:
- Promotional offers and discounts
- Product or service announcements
- Marketing campaigns and brand updates
- Event invitations
- Transactional or service-related messages
📌 Message content is clearly identifiable as marketing when applicable.
4.3 Opt-Out & Withdrawal of Consent
Users can opt out at any time by:
- Replying STOP, UNSUBSCRIBE, or equivalent command
- Clicking an opt-out option (if provided)
- Emailing [email protected]
Opt-out requests are honored immediately. No further marketing messages are sent unless the user re-subscribes.
4.4 Message Frequency & Conduct
- Messages are sent at reasonable frequency
- No misleading, deceptive, or prohibited content
- No abusive, excessive, or spam-like behavior
This aligns with Google RCS acceptable use policies.
5. Cookies and Tracking Technologies
We use cookies to:
- Improve website performance
- Analyze marketing effectiveness
- Track campaign interactions (where consent is provided)
Users can manage cookie preferences via browser settings.
6. Data Sharing & Disclosure
We do not sell personal data.
We may share data with:
- Authorized service providers (hosting, analytics, RCS platforms)
- Marketing technology partners acting on our behalf
- Legal or regulatory authorities if required
All partners are bound by confidentiality and data protection obligations.
7. Data Retention
We retain personal and marketing data:
- While consent remains active
- As required for legal, audit, or compliance purposes
Data is securely deleted or anonymized upon opt-out or when no longer needed.
8. Data Security
We use appropriate safeguards including:
- Secure servers and encrypted communication
- Limited access controls
- Monitoring for unauthorized activity
Despite best efforts, no system is completely secure.
9. User Rights (India IT Act + GDPR)
You have the right to:
- Access your personal data
- Correct inaccurate information
- Withdraw marketing consent at any time
- Request deletion of your data
- Object to processing
Requests can be made at [email protected].
10. Children’s Privacy
Our marketing and RCS services are not intended for children under 13 years of age. We do not knowingly collect data from minors.
11. Third-Party Links
We are not responsible for privacy practices of third-party websites or platforms linked from our services.
12. Policy Updates
We may update this policy periodically. Updates will be posted on this page with a revised date.
13. Contact Information
For privacy, consent, or opt-out requests:
📧 Email: [email protected]
🌐 Website: https://namastedigital.tech
